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What is HTML?

24.11.2023

Today, websites have become an important part of information retrieval, communication and business processes. HTML (Hypertext Markup Language), which is used to create these web pages, is the cornerstone of web development. In this article, we'll share the basics of HTML, highlighting the importance of creating SEO-friendly web pages.

What is HTML?

HTML is the markup language used to create web pages. The term "hypertext" means that text and other media on web pages can be linked together. HTML uses tags that describe these links and the structure on the page.

The importance of HTML can be summarized as follows:

Page structure: HTML defines the basic structure of web pages. Creates page content using elements such as headings, paragraphs, lists, tables, images. This improves the comprehensibility and accessibility of the page.

Links and Navigation: HTML allows users to navigate to different pages by creating links between pages. This improves the user experience and makes site navigation easier.

SEO Compatibility: HTML is crawled by search engines for indexing and ranking. When used correctly, SEO-friendly HTML structure helps web pages rank better in search engine results pages (SERPs).

Mobile Connectivity: HTML supports responsive design. This allows web pages to be viewed appropriately on different devices. Considering the increasing number of mobile users, a mobile-friendly HTML structure is of great importance.

HTML is used to define the structure of content and tell browsers how to display it. However, it is used with programming languages such as JavaScript to provide interactive functions and dynamic behaviors.

HTML is not designed to store data: Although HTML is used to describe the structure of web pages, it is not considered a suitable tool for storing data. Other technologies and tools are required to store data for long periods of time or to use structured information systems such as databases.

HTML defines the structure of web pages, but is not used directly for visual design. CSS (Cascading Style Sheets) is used along with HTML to apply colors, fonts, layouts, backgrounds, and other visual styles to web pages. CSS, used in conjunction with HTML, ensures that web pages look aesthetically pleasing and organized.

HTML5 is the name of the standard: HTML5 refers to the fifth version of HTML. This version has new features and improvements compared to previous versions. HTML5 offers richer media and video and audio playback, local storage, drawing tools, interactive features. However, the term HTML5 is also sometimes used to refer to the general concept of web technologies.

Result:

HTML is an indispensable part of web pages. HTML defines the structure of pages, creates links and improves the user experience. An SEO-friendly HTML structure helps web pages rank better in search engines. You can create SEO-friendly HTML pages by paying attention to factors such as title tags, meta tags, URL structure, title and paragraph structure, image tags, and links. Understanding the basic principles of HTML and using it properly is essential to succeed in the web world.

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